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Five Types of Goals for a SMART Exhibitor

There are many ways to maximize your trade show and event investment. Be SMART (Specific, Measurable, Achievable, Relevant and Time-bound) with your objectives to ensure you are setting your team up for success. Here are five variables to consider when identifying goals for your next event. Be Specific! Align…

Level5 Events by The Expo Group and BWF Forge Strategic Relationship to Elevate Higher Education Fundraising Experiences.

BWF, a mission-driven comprehensive consulting partner empowering the nonprofit sector, and Level5 Events by The Expo Group, a leading event strategy, creative, and production firm, announce a strategic relationship to further enhance return on engagement (ROE) for colleges and universities. A Powerful Collaboration to Fuel Advancement This relationship positions BWF…

5 Key Findings from Event Tech Live 2024

By Todd Carruth – Director, Client Technology | The Expo Group Event Tech Live (ETL) is a 2-day exhibition featuring technology designed for the event industry. In 2023, after taking place in London for 9 years, ETL successfully expanded to the U.S. in Las Vegas at the World…

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